How to Audit Your Blog Using Page Authority Metrics

let’s get real about blog audits and Page Authority. Yeah, “audit” sounds like something an accountant would force on you, but hang in here with me. If you want your blog to actually matter (and not just be a digital diary your mom reads), this stuff’s kinda important. Page Authority—or PA, if you’re cool—is basically Moz’s way of telling you how likely it is for a single page on your blog to pop up in Google’s results. Not your whole site, just that one page. Scores go up to 100, but, honestly, anything over 50 and you’re already at the popular kids’ table. It’s like a vibe check for your blog content. Why’s it high? Backlinks, good writing, and if your domain’s got a nice rep.

So, why care? Because if you’re just dumping posts into cyberspace and crossing your fingers, you’re probably just screaming into the void. Tracking PA tells you what’s actually working and what’s just digital clutter.

Here’s my no-bull approach to auditing your blog (without needing coffee IV):

1. Grab Your URLs  

First step: gather up all the blog links you wanna check out. Could be your new stuff, old duds, or the usual fan favorites.

2. Feed ‘Em Into a PA Checker  

Use Moz Link Explorer, Ahrefs, Ubersuggest, or one of those janky free tools you find on page three of Google. Pop in your URLs, grab the scores, and stash ‘em somewhere—spreadsheet, notes app, whatever keeps you sane.

3. Sort by Score  

Three piles:

  • - High PA (50+): These are your all-stars.
  • - Middlers (30-50): Decent, but could use a glow-up.
  • - Low PA (under 30): Yeah, these need some TLC.

4. See What’s Actually Working  

Look at your MVPs. Are the headlines snappy? Did you accidentally go viral? Did some big site link to you? Figure out the secret sauce and use it on your other posts.

5. Rescue the Lost Causes  

Low PA isn’t a death sentence. Just give the post a facelift: update stuff, add a few internal links from your better posts, get some fresh eyeballs on it (share it around, beg a friend for a backlink, whatever works).

6. Repeat Until You’re Bored  

Don’t just do this once and forget about it. Check in every couple months. If you’re a data nerd, go monthly. Especially if your blog’s new and still in its awkward phase.

Wanna crank up that PA? Here’s the cheat sheet:

  • - Link your own pages together. Nobody likes an orphaned post.
  • - Get real backlinks—don’t buy sketchy ones from some rando on Fiverr.
  • - Fix your on-page SEO. Titles, headers, keywords, all that jazz.
  • - Actually write stuff people want to read. Shocking, I know.
  • - Make sure your site doesn’t load like it’s stuck in 2005. Seriously, everyone’s on their phone in the bathroom.

How often should you audit? Every quarter is chill. If you’re obsessed (or just hyper), monthly works. New blogs? Watch it like a hawk.

Some tools to check PA:

  • - Moz Link Explorer (the OG)
  • - Small SEO Tools (free, if you don’t mind jank)
  • - Ahrefs (pricey, but flex)
  • - Ubersuggest
  • - SEO Review Tools

Just pick whatever doesn’t make you wanna cry at checkout.

Bottom line:

 PA isn’t the end-all, but it’s a solid gut-check. Figure out what’s working, fix what sucks, and don’t sweat perfection. Keep grinding and maybe, just maybe, you’ll claw your way out of Google’s dungeon. Website da checker tools can further support your efforts by giving you deeper insights into how your overall site supports individual page rankings. Keep measuring, optimizing, and growing.

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